There’s more to Lush than the ‘distinctive’ smell that hits you on the high street. It’s brought out a line of make-up: liquid lipsticks, cream eyeshadows and liquid liners that really stay put. Lush has its own twist on getting made up too: you’re supposed to choose the colours according to your mood. We like Fantasy, a gold liquid liner. We’ve no idea if it would help when fighting dragons, but it doesn’t flake.