CODE Beautiful was born from two women who went on a mission to find the ultimate mascara, and couldn’t. They got fed up with mascaras that promised this, that and the other but never quite gave them lashes they loved, so they set about creating their own, CODE VLM.
They spent a year testing, tweaking and perfecting formulas and brushes until they came up with a long list of features they knew they loved and that women told them they would love.
CODE VLM (which stands for voluming lengthening mascara) is a luscious glossy black fibre based mascara with an exceptional brush that gives fabulous lash lift, length and volume. It’s amazing build on build technology allows you to build layers for the perfect look for you, day or night time and does not smudge, flake or clump. CODE VLM is kind to your lashes with vitamins and waxes to encourage lash growth.
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